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All Image settings are located at the Image feature icon in Features Panel. If a frame with the Image feature is selected the tab shows the settings for images.

Every image can either fit into a frame fully visible (fit) or fill out a frame entirely (fill). Additionally Printess features AI based placement modes (Face and Group, using face detection) which the Buyer can use when Placement is enabled - see Buyer Side Image Settings. In fill mode you can additionally define if the image should keep its aspect ratio or - if switched off - should get entirely squeezed into the frame potentially squeezing the content (necessary e.g. for Image Filter Snippets). Additionally you can crop an image to apply an individual clipping.
Fit Frame to Image
In both modes you might use the Fit Frame To Image button which will adjust the frame to the size and position of the full image, also removing any cropped area.

Original Size
Scales the Image or PDF Frame to its original size. If the size equals the page size or page size plus bleed the frame is positioned correctly on the entire page.

When using the fill option the focal point setting is taken into account. E.g. if set to the center-top it will center the image and move its top to the top of the frame. This ensures that the focal point area stays visible even with differing aspect ratios between frame and image.


By using the Crop button one can choose the visible area of an image. In crop mode, the frame changes and shows the visible area surrounded by larger white bars and the complete size of the image as a slightly grayed out area with normal frame manipulators. Both frames can be manipulated independently and by clicking the center of the visible area one can also move the image inside the visible area. Press the Close Crop button or use Esc to leave crop mode.


Images can be masked by either a shape or a single line text. To use this option the frame must contain either a Shape or a Single Line frame feature. To switch on masking, click on either the Shape or Text button and the image will be masked with the selected feature. Only the fill area of the feature will be used for masking. If a stroke is present it will be drawn without masking.

Note: ALL AI Image Assign Actions requires:
With the Text To Image feature, you can use the AI Generation to generate images for your layout in the Editor and you can offer this function to your users at the Buyer Side.

If you click Text To Image a separate dialog will open.

You have up to four different input fields to define your prompt to get an accurate result. Prefix, Prompt and Postfix are always available; the Negative Prompt is only available for the SDXL model. Lets say you would like to get food rendered for your menu card. Therefore you would need an image of a pizza but you need it from a top view and you need a black background to match the design of your layout. In addition you don’t want to have tomatoes on the pizza shown.
You would use the three input fields like this:
Prefix Top view of
Prompt a delicious pizza
Postfix with a dark background
Negative Prompt tomato
The entire prompt used for rendering is now “Top view of a delicious pizza with a dark background and no tomato”. So you will get a picture of a pizza from the right perspective with the right background rendered and no tomatoes on the pizza.

Notice: Only the Prompt will be available at the Buyer Side. Neither the Prefix, the Postfix nor the Negative Prompt will be shown there. They could be defined by you only.

To make Text To Image available at the Buyer Side please don’t forget to activate the check box AI Generation at the Buyer Side settings of the image frame.

This will activate this feature for this particular frame.
If you would like to activate that option for any image frame of your Template you can activate the option Show Text to Image Generation Option in the Buyer View Appearance Settings at the Images Tab.

With the Bootstrap UI the Buyer has to upload an image first to access this feature. With the Panel UI an image frame even don’t has to be selected to use it. In this case Printess will automatically place an additional image frame on the page as soon as the AI image is generated. This feature will use the Image Generation Model saved for the frame - if none is defined the Flux Schnell model is used.
But don’t forget to set the Buyer Side Settings of the image frames to “Content” to make it work.
You can choose from different Image Generation Models here - currently SDXL, Flux (Ultra, Pro, Dev, Schnell), GPT Image (1, 1.5, 2), Nano Banana (also Pro and 2) and Ideogram 4. Only the SDXL model includes the option to choose different Styles in addition. For the GPT Image 1 and GPT Image 1.5 models an additional Background option lets you choose between transparent, opaque and auto.
SDXL Style Selection On the right hand side of the dialog window you can choose from different image styles like photographic, comic, line art etc. If you click the check box Show style selection on buyer side this selection is also available at the Buyer Side.

Prevents the buyer from uploading their own images. This option is therefore only available if AI-Generation is activated.

Note: ALL AI Image Assign Actions requires:
Before you can use this action an image has to be placed in an activated image frame. Then you can just press the button Remove Background.

In a next step you will be ask which AI model you would like to use for this action.

Here you can choose between the Printess and the CutOutPro model to then execute the action.
For using the CutOutPro model you need to add a key at the Account Portal first. Otherwise you will get an error message that a key is missing.
Learn more about the CutOutPro Key
Press Remove Background to execute the action, SAVE to save the selected model or CLOSE to close this dialog.
The result is an object in front of a transparent background.

If you want to enable this function at the Buyer Side activate the option Show Image Background Remove Option at the Buyer View Appearance dialog.

This is a global setting for all image frames of your template which do have the option Content activated. At the Buyer Side the button Remove Background will appear.

Note: ALL AI Image Assign Actions requires:
Before you can use this action an image has to be placed in an activated image frame. Then you can just hit the button Segment Face and the AI will remove the background from the image.
The result is separated face on transparent background.

If you press the AI Segment Face button you will be ask which model you would like to use for this action.

Here you can choose between the Printess and the CutOutPro model to then execute the action by pressing the Segment Face button. The CutOutPro model leads to better results for pats images. For human beings you are fine with the Printess model.
For using the CutOutPro model you need to add a key at the Account Portal first. Otherwise you will get this message displayed:

Learn more about the CutOutPro Key
The CutOutPro model leads to similar results like the Printess model for human beings. But for pets the the CutOutPro model is the better choice.
Note: ALL AI Image Assign Actions requires:
This action segments arbitrary objects out of the placed image. Press the Segment Anything button and choose a Model: With Segment Anything you enter the object Classes to detect and the Output classes to keep (both as comma-separated lists) together with a Smoothing Strength plus the Crop and Double Pass options. Segment Anything 3 instead works with a free text Prompt describing what to keep (e.g. “animal, head”).
Press Segment Image to execute the action, SAVE to save the settings or CLOSE to close the dialog. The result is the segmented object in front of a transparent background.
Note: ALL AI Image Assign Actions requires:
If the resolution of a placed image is not good enough for print you can increase the resolution by pressing the Upscale button.

In a next step you will be ask which AI model you would like to use for this action.

Here you can choose between the Printess and the CutOutPro model to then execute the action.
For using the CutOutPro model you need to add a key at the Account Portal first. Otherwise you will get an error message that a key is missing.
Learn more about the CutOutPro Key
Press Upscale to execute the action, SAVE to save the selected model or CLOSE to close this dialog.
If you want to enable this function at the Buyer Side activate the option Show Image Upscale Option at the Buyer View Appearance dialog.

This is a global setting for all image frames of your template which do have the option Content activated. At the Buyer Side the button Upscale Image will appear. But only if the uploaded image will undercut the defined resolution for the document.

You define the minimum image resolution for your document at the Buyer Side Feature Panel at the Document Settings.

Note: ALL AI Image Assign Actions requires:
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This feature will add a white outline at the edges of the image.

If you want to enable this function at the Buyer Side you have to activate the Ai Image Assign Action “Contour” to this frame.
Note: ALL AI Image Assign Actions requires:
Not safe for work filtering uses AI to detect and block inappropriate or explicit images.

If a frame with an image feature is selected, you can also change the image shown by clicking on one of the loaded images in the Change Image area. If the former image had crop selected the frame will automatically switch to fill mode to ensure the new image is not distorted. If Fit or Fill was selected the setting will stay.
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Pixel Mask halftone masks a given image by stretching the set Mask-Image to cover the entire image, then masks the Frames-Image with it either with Inverse switched off (white = image visible, black =image not visible) or the inverse of this, when Inverse is switched on. Additionally, one can select between masking by image content (Masking Channel = image) or by its alpha channel (Masking Channel = alpha). If image is selected and the mask image is a color image the combined color channels will be reduced to a gray image before masking.
This mode is for images used in monochrome engraving which should be full color above a certain threshold. It also uses the set engraved/not engraved color for displaying on buyer side.
Check out our Engraving example to see this powerful feature in action!
Printess allows users to easily change basic image properties like brightness, contrast or saturation directly in the Image tab.

Additionally, one can use an adjustable sepia effect or rotate the hue of the image, effectively rotating all colors in the image:

This allows for Gamma changes of the image either for all or for separate channels. This filter is especially useful to change light color like skin tones. Have a look at our Avatar example where this feature is used extensivly.
Color multiply simply multiplies a given (RGB) color onto an image. This comes in handy in case you’d like to color comic elements like hair, skin etc. all white areas will become the selected color, all black areas simply stay black.

This is a special feature only for SVG graphics. It lets you replace up to three different colors in a SVG graphic.
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This example shows a svg graphic with a gradient from orange to yellow. In a first step define the replacement color to then click on the small color square to select the color which should be replaced.

After changing both colors the gradient now goes from pink to purple.

You can enable a color change at the Buyer Side in the Buyer Side Settings of this image frame. Read more here
You can define Borders for image frames to define a color and to set a thickness in pt. You can define an Outer Border and an Inner Border.

You can apply your settings to all Image frames of the current Document or to all Documents of your Printess Template.

For Splitter image frames you can enable these settings for the Buyer. Even without defining any Image Borders here.